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Jason Bloomberg

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Related Topics: Agile Digital Transformation

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Azuqua: A No-Code Integration Tool for the Digital Enterprise

An Intellyx Brain Candy Brief

The ability to create a rich and seamless customer experience is a critical component to any digital transformation initiative. Likewise, intelligently synchronizing data and using it to ensure that business processes function smoothly as the customer (or employee or partner) traverse their digital journey is also a critical factor. Both of these scenarios, however, rely on tight and fluid integration between applications — something that most organizations are not yet getting right.

Azuqua offers what amounts to a no-code development platform for building modern application integrations to help enterprise organizations close this gap. Its highly intuitive graphical interface enables organizations to rapidly connect applications, apply business logic, dynamically transform and move data between systems and kick-off intelligent automations.

The result is an easy-to-use solution that enables both business and IT users to create integrations that support highly complex and highly integrated business processes, but with enough role-based governance and management capabilities to ensure data fidelity. Moreover, the ease of building and maintaining these integrations enables organizations to maintain transactional context throughout a digital interaction and create the engaging digital experiences that customers expect today.

Copyright © Intellyx LLC. Intellyx publishes the Agile Digital Transformation Roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. As of the time of writing, none of the organizations mentioned in this article are Intellyx customers. To be considered for a Brain Candy article, email us at pr@intellyx.com.

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More Stories By Jason Bloomberg

Jason Bloomberg is the leading expert on architecting agility for the enterprise. As president of Intellyx, Mr. Bloomberg brings his years of thought leadership in the areas of Cloud Computing, Enterprise Architecture, and Service-Oriented Architecture to a global clientele of business executives, architects, software vendors, and Cloud service providers looking to achieve technology-enabled business agility across their organizations and for their customers. His latest book, The Agile Architecture Revolution (John Wiley & Sons, 2013), sets the stage for Mr. Bloomberg’s groundbreaking Agile Architecture vision.

Mr. Bloomberg is perhaps best known for his twelve years at ZapThink, where he created and delivered the Licensed ZapThink Architect (LZA) SOA course and associated credential, certifying over 1,700 professionals worldwide. He is one of the original Managing Partners of ZapThink LLC, the leading SOA advisory and analysis firm, which was acquired by Dovel Technologies in 2011. He now runs the successor to the LZA program, the Bloomberg Agile Architecture Course, around the world.

Mr. Bloomberg is a frequent conference speaker and prolific writer. He has published over 500 articles, spoken at over 300 conferences, Webinars, and other events, and has been quoted in the press over 1,400 times as the leading expert on agile approaches to architecture in the enterprise.

Mr. Bloomberg’s previous book, Service Orient or Be Doomed! How Service Orientation Will Change Your Business (John Wiley & Sons, 2006, coauthored with Ron Schmelzer), is recognized as the leading business book on Service Orientation. He also co-authored the books XML and Web Services Unleashed (SAMS Publishing, 2002), and Web Page Scripting Techniques (Hayden Books, 1996).

Prior to ZapThink, Mr. Bloomberg built a diverse background in eBusiness technology management and industry analysis, including serving as a senior analyst in IDC’s eBusiness Advisory group, as well as holding eBusiness management positions at USWeb/CKS (later marchFIRST) and WaveBend Solutions (now Hitachi Consulting).