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Jason Bloomberg

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Related Topics: World Cup Soccer, Agile Digital Transformation

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Zebra Technologies: IoT for Football and Beyond

An Intellyx Brain Candy Brief

Zebra Technologies is leveraging its years of experience building barcode scanners, mobile printers, and other handheld devices to craft specialized Internet of Things (IoT) sensors and associated infrastructure for the NFL.

It offers nickel-sized sensors that go into players’ shoulder pads, enabling receivers in each NFL stadium to track each player’s movements on the field in real-time.

Fans have seen Zebra’s technology in action when a network shows a replay that includes the path a player takes on the field. Behind the scenes, teams use the technology to collect vast quantities of data on player movements, both during games as well as practice.

Zebra’s latest innovation: a sensor that goes inside the football. This sensor includes an accelerometer, allowing teams to monitor the force and direction of throws, kicks, and other aspects of ball movement.

Zebra also sells its IoT technology in manufacturing, healthcare, and other verticals, but the company is most excited about prospects in additional field sports like rugby and soccer.

Copyright © Intellyx LLC. Intellyx publishes the Agile Digital Transformation Roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. As of the time of writing, none of the organizations mentioned in this article are Intellyx customers. To be considered for a Brain Candy article, email us at pr@intellyx.com.

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More Stories By Jason Bloomberg

Jason Bloomberg is the leading expert on architecting agility for the enterprise. As president of Intellyx, Mr. Bloomberg brings his years of thought leadership in the areas of Cloud Computing, Enterprise Architecture, and Service-Oriented Architecture to a global clientele of business executives, architects, software vendors, and Cloud service providers looking to achieve technology-enabled business agility across their organizations and for their customers. His latest book, The Agile Architecture Revolution (John Wiley & Sons, 2013), sets the stage for Mr. Bloomberg’s groundbreaking Agile Architecture vision.

Mr. Bloomberg is perhaps best known for his twelve years at ZapThink, where he created and delivered the Licensed ZapThink Architect (LZA) SOA course and associated credential, certifying over 1,700 professionals worldwide. He is one of the original Managing Partners of ZapThink LLC, the leading SOA advisory and analysis firm, which was acquired by Dovel Technologies in 2011. He now runs the successor to the LZA program, the Bloomberg Agile Architecture Course, around the world.

Mr. Bloomberg is a frequent conference speaker and prolific writer. He has published over 500 articles, spoken at over 300 conferences, Webinars, and other events, and has been quoted in the press over 1,400 times as the leading expert on agile approaches to architecture in the enterprise.

Mr. Bloomberg’s previous book, Service Orient or Be Doomed! How Service Orientation Will Change Your Business (John Wiley & Sons, 2006, coauthored with Ron Schmelzer), is recognized as the leading business book on Service Orientation. He also co-authored the books XML and Web Services Unleashed (SAMS Publishing, 2002), and Web Page Scripting Techniques (Hayden Books, 1996).

Prior to ZapThink, Mr. Bloomberg built a diverse background in eBusiness technology management and industry analysis, including serving as a senior analyst in IDC’s eBusiness Advisory group, as well as holding eBusiness management positions at USWeb/CKS (later marchFIRST) and WaveBend Solutions (now Hitachi Consulting).